THE COMPANY
Chip Ganassi Racing teams have won 21 championships dating back to 1990. In addition, 2016 saw his team pick up their first-ever victory in the 24 Hours of Le Mans. Overall, Ganassi has won six of the seven most iconic races in the world of auto racing with wins in the Indianapolis 500 (5), Daytona 500, Brickyard 400, 24 Hours of Le Mans, Rolex 24 At Daytona (8) and the 12 Hours of Sebring (2). Today, Ganassi teams include four Honda cars in the NTT CAR SERIES, two Cadillac DPi’s in the IMSA WeatherTech SportsCar Championship and one GMC Hummer EV in Extreme E. Ganassi boasts state-of-the-art facilities in Indianapolis, where INDYCAR, IMSA and Extreme E teams are located, and a corporate office in Pittsburgh.
Chip Ganassi Racing is made up of over 300 talented team members who are dedicated to the pursuit of excellence in racing. The Chip Ganassi mission is to be the most professional and most admired team in motorsports, who consistently wins races and competes for championships in every effort. Chip Ganassi has built a reputation for success in cultivating and maintaining mutually beneficial, long term partnerships with world-class partners by providing them with a valuable return on their investment.
To continue this legacy, Chip Ganassi Racing recruits and retains a team of people who place an emphasis on personal integrity, who have a drive for superior performance and who are among the best in their fields. People who have a passion to achieve results through innovation and who are inspired by a culture of continuous improvement are those that succeed at Chip Ganassi Racing.
JOB DESCRIPTION
This position is responsible for the strategy and execution of sponsorship programs and providing world class service toward partners of Chip Ganassi Racing in INDYCAR. This includes a focus on the day-to-day management of partner relationships and partnership programs, content creation and promotion, event support, measurement and reporting, and partner retention and growth. This person should be the CGR internal expert on their partners. This position will be based out of Indianapolis, IN.
DUTIES AND RESPONSIBILITIES
o Serve as day-to-day point of contact for partners (accounts as assigned), manage communication internally and externally, develop and deepen relationships to maintain and grow partnerships
o Be the subject matter expert for assigned partnership accounts; understand their business, marketing goals/objectives, sponsorship program, competitors, industry trends
o Ensure assets are delivered and partners receive optimal sponsorship value:
o Create agendas and manage weekly or recurring calls/meetings
o Hold brainstorm sessions to identify opportunities to maximize and grow partnership
o Track all support and added value, and assets as outlined in contracts
o Collaborate with internal departments such as Public Relations, Digital & Social Media, Graphic Design, Competition, etc., to oversee:
o PR support and media outreach
o Social media support and campaign development and execution
o Creation and approval of branding elements
o Production days and other opportunities to create and promote content
o Provide on-site support at select race weekends and events, including but not limited to providing:
o Critical time with partners during the race weekend (e.g., spend extended time in hospitality suites, attend partner dinners, escort to Victory Lane)
o Race weekend itineraries, schedules, and logistics, as needed
o Effective communication with racetracks, agencies, vendors
o Top-quality hospitality and race weekend experiences
o Introductions/meetings with appropriate CGR team leadership, other partners, etc.
o Develop and maintain ways to measure and report on sponsorship programs; understand sponsorship valuation and other measurement tools (e.g., Nielsen, Sprout Social, Meltwater)
o Perform other duties as assigned or needed, which could include support budgeting/accounting, agency management, employee events, etc.
o Build and maintain relationships at sanctioning bodies and racetracks
o Demonstrate behaviors aligned to the organization’s core values of Performance, Integrity, Innovation and Partnership and represent the company accordingly
QUALIFICATIONS
o Bachelor’s/Master’s degree in PR, communications, business, marketing or related field
o 4+ years of experience in account management or marketing required; sports marketing or corporate or brand management experience is preferred
o Superior verbal and written communication skills, ability to articulate well
o Positive attitude, high energy level with a commitment to success
o Professional presence, persuasiveness
o Drive, maturity, self-motivation, and the ability to function as a member of the team
o Assertiveness with strong self-esteem and self-confidence, ability to interact with/provide counsel to partners, executives
o Understanding of business/marketing goals and objectives, strategy, and tactics; strong analytical skills
o Track record of building relationships with clients, executives, colleagues
WORKING CONDITIONS
Position will require travel (including at least 10 – 15 INDYCAR or race weekends and any additional business-related travel, as needed)
PLEASE EMAIL DAN@ASCENSION-SPORTS.NET FOR MORE INFORMATION
